Monday, May 23, 2016

Marketing Mix: Distribution

 Place includes company activities that make the product available to target consumers(Gary Armstrong, 53).This touches base with distribution. Being that it’s just a snack it will be greatly be advised to score with convenient stores such as 7-11 and pretty much any gas station. I feel it will also do great in bars especially because this is the kind of snack that goes great with numerous kinds of beer. We will have our own moving shipment trucks from the company and as of right now being just local i'd say about 5,000 bags shipped to start off and see how fast that goes that we can then determine roughly about how much we will need throughout the day and roughly calculate how many we would need a hold of and how often we would need a shipment to restock. In other words we would need to keep a highly up-to-date inventory of the product.   

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